power
the place of
tourism business
for next-generation
Join the global community of mission-driven tourism founders and grow strong, positive-impact businesses together.
Build The EPIC tourism business
using the power of community
Are you a tourism & hospitality business owner who wants to create a strong business with a positive impact?
Welcome to Travelhood. We are the community of tourism & hospitality business owners who are building strong, profitable, and positive-impact businesses.
The tourism industry has incredible economic power, but it is also a very challenging business.
That's why we developed the EPIC framework that helps to balance the 4 main components of strong and positive-impact businesses.
Tourism will keep growing dramatically: if you want to ride this wave and grow your business mindfully, join Travelhood.
Welcome to Travelhood. We are the community of tourism & hospitality business owners who are building strong, profitable, and positive-impact businesses.
The tourism industry has incredible economic power, but it is also a very challenging business.
That's why we developed the EPIC framework that helps to balance the 4 main components of strong and positive-impact businesses.
Tourism will keep growing dramatically: if you want to ride this wave and grow your business mindfully, join Travelhood.
The mission of Travelhood is to help tourism business owners create purposeful, profitable, positive-impact businesses.
If you believe tourism can make our places better, join us.
If you believe tourism can make our places better, join us.
Alex Farlander
Founder of Travelhood
Founder of Travelhood
or
Tour operators, DMCs, guides, transportation providers, and everyone who work with visitor experiences
Activities, workshops, food and drinks, performances, and everyone who welcomes guests on local experiences
Hotels, glampings, airbnbs, farmstays, campings – everyone who wants to provide more than a room
Travel organizers
Experience creators
Hospitality hosts
Travelhood works best for in-destination tourism & hospitality business owners who want to develop a leading business in their region.
Our work is based on 4 dimensions:
Travelhood is for you, if you work in one of these groups:
Our work is based on 4 dimensions:
- Create memorable and transformative experiences for guests.
- Ensure high quality by developing clear business processes.
- Be mindful of our impact and use tourism as a force for good.
- Stay true to ourselves and our land.
Travelhood is for you, if you work in one of these groups:
Is it for you?
From Travelhood founder
With 20+ years of experience in tourism and technology, a trip around the world, a major burnout, and a Phoenix-style recovery, Alex Farlander started Travelhood as a place to share real-life lessons of building a mindful tourism business.
Tourism, like so many other things in life, can be beautiful or ugly.
For many years, I believed in the power of tourism to do good: connect cultures, educate travelers, bring money to remote communities.
But we all can clearly see now that tourism without balance creates more harm than good. Overtourism is a challenge, undertourism too.
I owned a successful, award-winning travel company, but our financial success led me to an existential crisis: how can I develop a business that destroys the very places I love?
I spent years looking for an answer, studying everything I could find about sustainability and regeneration, experiences and transformation, mindfulness and meaningfulness.
And then, I understood that the answer is not in a single concept, but finding the right balance between customer satisfaction, business optimization, impact on our places, and personal passion.
That's how I developed EPIC framework, which helps business owners in tourism & hospitality find areas of growth and develop more balanced, purposeful and profitable businesses.
I don't have all the answers, but we can find them together, sharing practical experiences. That's what Travelhood is for.
If you love travel and you want to make it better, join me in this journey.
Alex
For many years, I believed in the power of tourism to do good: connect cultures, educate travelers, bring money to remote communities.
But we all can clearly see now that tourism without balance creates more harm than good. Overtourism is a challenge, undertourism too.
I owned a successful, award-winning travel company, but our financial success led me to an existential crisis: how can I develop a business that destroys the very places I love?
I spent years looking for an answer, studying everything I could find about sustainability and regeneration, experiences and transformation, mindfulness and meaningfulness.
And then, I understood that the answer is not in a single concept, but finding the right balance between customer satisfaction, business optimization, impact on our places, and personal passion.
That's how I developed EPIC framework, which helps business owners in tourism & hospitality find areas of growth and develop more balanced, purposeful and profitable businesses.
I don't have all the answers, but we can find them together, sharing practical experiences. That's what Travelhood is for.
If you love travel and you want to make it better, join me in this journey.
Alex
Including:
- Monthly mastermind and group coaching sessions
- Travelhood events
- Access to the private community
Join Travelhood
$39/month, $299/year, or $999/lifetime
Test your business
Start by taking a short test to get your business metrics and outline the path forward:
C
I
P
E
Our Focus:
We developed an EPIC framework, designed specially for tourism and hospitality, to help mission-driven businesses grow
- Find the "character" no competitor can copy.
- Turn your personal story into your brand's soul.
- Build a brand on trust, not just transactions.
Character – develop Authenticity
Impact & Purpose – leave Legacy
- Make your community your competitive advantage.
- Turn your purpose into a powerful reason to buy.
- Build a business that leaves a place better.
- Build a business, not just a high-pressure job.
- Turn your personal practice into a scalable process.
- Deliver 5-star quality, every single time.
Process Maturity – ensure Quality
Experience Design – create Value
- Escape the price war with premium experiences.
- Design unforgettable moments, not just itineraries.
- Turn your tour into a life-changing transformation.
Learn where your business is on the EPIC scale by taking a short test
Our Method
We connect mission-driven tourism founders to share experiences and find business solutions
Monthly Strategic Sessions
Once a month, you will participate in gatherings of the private mastermind groups with diverse entrepreneurs to talk about the most important things for your businesses and evolve together.
Build quality connections and grow together
Peer-to-peer Connections
Every week, you will receive a recommendation to connect with a fellow member of the community. Follow each other on social media, have a virtual coffee, grow your network, and inspire each other.
Expand your network worldwide and learn from each other
Business Expeditions
On TRAVELHOOD business expeditions, you will visit leading tourism & hospitality entrepreneurs, see behind the scenes of their businesses, go on special experiences, and make life-long connections with like-minded people
Visit awesome places and get inspiration for new achievements
+ brainstorms, masterclasses, and other online events
In the club, you'll be able to join private club events, where community members share their experiences, learn from each other, make new connections, and get more energy.
Keep your energy high and learn from the experience of others
Reviews
What other travel entrepreneurs said about our events:
- "a welcoming, thoughtful and safe space for mutual sharing and respect!"Values-driven adventure leader
- "great to share more sustainability stories and ideas!"Responsible Travel Marketer
- "A wonderful way to start the morning"Travel Writer, Journalist, Content Creator
- "I'm excited about the next gatherings!"Adventure Travel professional | Sustainability Advocate
- "great to hear everyone's unique stories and the roles we can play to transform travel for good"EDF Climate Corps Fellow 2023
- "I'm grateful for the many new ideas and leads"CEO at Matsu Global
Business Expeditions
Visit incredible places, meet inspiring people, and build a better business
Join the open lesson
Leave your contact details and we'll message you
Inspirational tour for travel professionals
Take part in some of the most innovative tours in the world
and learn from founders about how these tours are made.
and learn from founders about how these tours are made.
Northern Italy / Oct’25
Let's go to Italy
Leave your contact details and we'll send you the trip details
Inspirational experience for the leaders of regeneration
Join The Gathering: the main regenerative event of the year in Mexico to connect with incredible nature of Yucatan, share experience with changemakers, and get a dose of inspiration
Yucatan / Nov’25
Let's get together in Mexico!
Leave your contact details and we'll send you the trip details
Kurkurek, 3.980
Maashei, 4.173
Ak-Turu, 4.044
Alex, 0.00186
© 2025 Travelhood Ltd.
with 💚 to 🌍